Data-Driven Decision Making for Modern Entrepreneurs

Build a practical data-driven mindset for everyday business decisions. This course helps modern entrepreneurs turn scattered metrics into clear KPIs, set up lightweight analytics, and use insights to improve pricing, marketing, and operations. You’ll learn how to define business goals, choose the right data, validate assumptions, and make decisions with confidence—without needing a data science team. By the end, you’ll be able to design a measurement plan, create a KPI dashboard structure, run simple experiments, and communicate results in a way that drives action and measurable outcomes.